Experience

The word “Experience” in the context of museums reflects a shift in how we think about museums today—not just as collections of objects but as places where visitors connect with history, art, and culture on a sensory and emotional level. In Arabic, the title could be translated as ” تجربة” , emphasizing the notion of “experience” as a journey or immersive encounter. In German, “ Erlebnis”; suggesting an “experience” that is memorable and engaging, implying the transformative role for the museum in visitors’ lives.

Amine Serhane, 2024

I try to explore the concept of “experience” in museums and the role it plays to make dynamic, sensory-rich environments that foster deep emotional and intellectual connections. Through examples from Berlin, Sharjah, and Morocco, highlighting how museums today go beyond showcasing collections by focusing on engagement, accessibility, and narrative.

It's essential to remember that the most important element here is human connection. We design for humans, and each visit should be meticulously tailored to fit the right audience.

Amine Serhane, 2024